This article is condensed and originally appeared on The Fastmode Website.
Though the economy has started to show some signs of recovery, the business world is still grappling with the setbacks that arose during 2020. Companies have had to make rapid adjustments to their business as they adapted to the unexpected challenges they faced. For many, this meant adopting or expanding their digital investments in order to support operations and continue engaging with customers virtually. Cloud-based technologies in particular have become go-to resources because they give businesses and their customers the flexibility and scalability that meets their needs.
As these businesses have gotten more comfortable with cloud-based tools in the past 12 months, they may be ready to start expanding their digital toolkit and go deeper with their existing resources to meet their growth metrics. Companies can choose from a few turnkey resources that integrate easily with the tools they’ve mastered to deliver enhanced customer experiences and offer a more modern approach to marketing. Telecom Application Program Interfaces (APIs) are a standout option for achieving these goals.
To read the article in its entirety, click here.