
Text messages are a fast and efficient way for businesses to get in touch with their users. With an open rate of 98% and response rates reaching 45%, SMS communication…

Integration of telephony services into computer programs is taking off. Research firm 360 Research Reports released a forecast for the industry that predicts a growth rate of 18% per year…

Text messaging is an ideal way to reach customers with marketing campaigns, making it a desirable option for organizations of every size. On average, text messages are opened and read…

Organizations are finding value in migrating to the cloud for improved efficiency and flexibility. Deloitte found that leaders in the IT space planned to move 41% of their workload to…

With an open rate of 82%, SMS remains one of the best ways to communicate with customers. Building this functionality into your company’s app or platform without help is no…

Consumers and businesses want to be able to communicate quickly and easily. Studies show that 93% of consumers prefer to send and receive text messages with local businesses. For many…

A programmable voice API can be quickly integrated into your company’s software and allows the company to bring its own devices or carrier. It grants users access to a carrier-grade…

In our ever-evolving distributed work ecosystem, more organizations see the value of cloud-based communications and enterprise collaboration tools. These solutions empower businesses and their teams with flexible, reliable, high-quality communications…

Customers are often a north star for businesses. Understanding customer personas and preferences help companies set effective strategies that drive loyalty and long-term business growth. However, there’s another side to…

In today’s business ecosystem, agility is no longer an additive, it’s a requirement for long-term success. Customer experience has taken center stage, and organizations across all industries feel pressure to…

Modern organizations depend on reliable and high-quality communication services to conduct everyday business. As customer preferences change and external forces can drive significant market shifts in an instant, today’s businesses…

This article is condensed and originally appeared on VMblog. With a new year comes new developments in the world of enterprise cloud communications. As 2021 recedes in the rearview,…